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PMA
BRETHOUR GROUP
“No one of us is as great as all
of us together”
– Ray Kroc
Attitude, Enthusiasm, Teamwork equals PMA. For over 40 years the
PMA family has embraced a simple yet powerful cornerstone – attitude
makes all the difference! I call it a “Point of Discovery” – setting
us apart from the competition with a passion for excellence, innovation,
and the ability to make things happen.
In the development industry when essentially all the bricks and
sticks are the same – or copied in 30 days – what distinguishes
a marketing and sales service company like PMA is the distinct
character of the individual members of the team.
We are not really in the real estate business but in the retail
business. If you’re in the retail business you are really
in the people business. When you’re in the people business
you’re in the emotion business.
At PMA we’re in the enthusiasm and attitude business. We
can teach the fundamentals of selling real estate – “Salesmasters” is
an exceptional program dedicated to upgrading and expanding selling
skills. Our regular monthly team meetings attempt to reinforce
the nature and scope of Positive Mental Attitude.
But enthusiasm as a basic human emotion is difficult to capture
and sustain, let alone teach. Essentially, you either have it or
you don’t. We can instruct, encourage and reinforce but in
the end enthusiasm comes from within the individual – and
that’s what we look for first and foremost.
If you are often judged by the company you keep – then the
PMA family can be judged by an all out commitment to passion and
sparkle.
Since 1963 PMA has reflected a positive approach toward all aspects
of our services business – to our industry, our clients,
our team.
This
will continue to be our commitment into the new millennium. In fact
our new and immediate objective in 2004 is: we don’t want
satisfied clients – we want thrilled clients!
Keep
Positive!
Andrew Brethour
President
RILEY'S WORLD
Inspiration from PMA founder
Riley Brethour and articles from our archives
A
Career in Real Estate (March, 2003)
He’d ride an elephant to get some attention (Toronto Star,
May 1963)
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